Entrepreneurs are leaders who know how to make their business grow over the long haul. Self-employed people continue working as they did when they were employed, but now they are their own boss.
If you are like many business managers, you work long hours, you're constantly fighting to meet deadlines, and you have a big list of things to do.
But are you accomplishing the most important tasks? Do you know what the most important tasks are? According to many experts, your most important task is NOT customer service!
The first priority for a business manager is the strategic planning that will help the business to grow. Are you spending time every day on activities that will make you money in the long term, or are you busy, busy, busy with customer service, answering phone calls, and e-mails, meeting customer deadlines and administrative tasks? All of these items are short-term efforts; none will build the business for the years ahead.
To increase productivity, try the following tips:
- Set aside 1 1/2
hours first thing every morning to work on strategic planning. Strategic
planning could include activities, such as developing new products,
planning ways to increase staff productivity, determining long term
goals, etc.
- Clear your desk
of clutter. Every Post-It note, every printed out e-mail, every scrap
of paper will encourage you to split your concentration into many different
areas. Efficiency decreases.
- Use Mind Map to-do
lists instead of linear lists. When you add an item to a linear list,
you must compare that item to each other item on the list to rate its
importance. This is time consuming and distracting. To use a Mind Map
list—create a diagram that resembles a spider web. Each tentacle
of the web represents a major category—such as strategic planning,
customer service, staff development, etc. Then, when you have a new
item to add, find the correct tentacle—there will usually only
be three to four, and add your item as a sub-spine to the appropriate
tentacle.
- Delegate work to
other people. First, thoroughly analyze the task you want them to do.
Write it down step-by-step until you are satisfied that you have it
right, then assign the work. Once the other person knows how to do the
task adequately, stay out of their way and let them do it. When one
sole proprietor wanted to hire a part-time sales representative, he
wrote out a sales script, detailed each step of the sales process, then
hired a telecommuter to work from home several hours a week. The strategy
proved so effective that the sales rep is now moving up to full-time
work.
- Avoid getting caught
up in "administrivia." If you are devoting time to administrative
tasks, you are a clerk, not a manager. Find a clerk to do your administrative
tasks, then spend your time working on strategic development activities.
- If you're planning
on doing a task for the first time, ask yourself whether you have the
skills needed. If not, will you be doing this task often enough to justify
the time spent in learning how to do it? If the answer is no, delegate
and spend your time on strategic planning.
- Figure out how
to make people want to learn the tasks you intend to delegate. That's
the sign of a leader.
- Are you caught
up in meetings, meetings, meetings? Are these meetings necessary? If
they are, can they be handled in a more time effective fashion, such
as telephone conference calls, Internet chat sessions, net-conferencing,
etc?
- Avoid being a perfectionist. Realize that no matter how much you fuss over a project, there will still be ways that it could be improved. Be too perfectionistic, and you will accomplish little. I've seen a very apropos screen saver that reads, "Implement now. Perfect later."
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